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How to write the perfect headline

👉And swipe my best ones here.

Headlines: Your most valuable real estate.

I know, I know, it’s hard when you have so much to say in such a tiny space!


But don’t let the size fool you, because a tiny headline might just be the BIGGEST conversion opportunity you have in your ad. A dull headline won’t stop the scroll, and it definitely isn’t going to get the click.

So today I’m hooking you up with some of my go-to headlines that you can totally steal for your own ads.

Take a look at the three types of headlines I’ve listed below, pick the best fit for your offer, and start testing.


The Promise: What type of life-changing transformation will they experience after using your product or service?

· Book 5 appointments in 5 days

· How I cut my ad spend in half (and you can, too!)

· Triple your email list QUICKLY


The Urgency Factor: Why should they buy now and not wait until later?

· Early bird bonuses disappear TOMORROW

· Last chance to join until next year


The Savings: Because everyone is tempted by a good deal!

· Save £89 this month only

· [FREE QUIZ] Discover your best book idea

· Get £2,297 in bonuses when you sign up today


And remember - you know my #1 rule is to test one thing at a time. If you snag one of these headlines, make sure it’s the only thing you’re changing in your ad.

Which one are you going to swipe?

👉Hit reply on this email and let me know -- bonus points if you’ve tested it already and want to share your results!


Remember, keep writing and keep testing - practice makes perfect.

Trust me.

I'm an Ad Man!!!


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