So, I got an E Mail from a potential client who has decided to go with another company, "They are bigger and will be able to finish the job quicker !"
But this is Marketing...as Marketers we try to make that connection with the customer.
We can't please everyone but if we focus on customers who connect with what we do and how we do it, we can make a difference. If there's no connection, we can't make things better.
The best marketers are farmers, not hunters.
Plant, tend, plough, fertilize, weed, repeat. Let someone else race around after shiny objects.
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