Choosing your media first is a recipe for disaster - let's look at this.
Well firstly, don't even think about social media being your only solution.
Start at the beginning.
In simple terms, it's Market, then Message and then Media.
So often, I hear a client say "We need to go on TV" or "We need to do social media".
Think about this and how you want to build your business.
Think about Doing it Differently!
Here to help,
john@doingitdifferently.com
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