To make informed decisions - don't hide behind your mask.
Because we are a social species - we need people around us.
Watch what they need.
How they feel.
What is their pain.
And unfortunately right now this is hard.
Even when you are out you can't see peoples expressions behind their masks.
So do what you can.
Read more - but not the shit that's in the media all the time.
And not vicious posts and blame games.
Look to see what's happening out there and how your business, how you, can pivot, be agile and reach that sweet spot.
The Big Idea. The Story that is all about Doing it Differently!
You know where I am if you want to talk this through and look at the opportunities.